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The third wave, the next generation of the Internet... whatever you call it for Web 3 we know that we have to deal with different concepts and different evolutions.

The main promise of Web 3 is decentralization. A concept as old as the Web, but one that seemed inefficient and rather risky before the emergence of a new technology: the blockchain with its cryptocurrencies, NFTs, and smart contracts.

Web 123.

WEB 1 <span style="font-weight:300">| 1990's</span>

WEB 1 | 1990's

An open Web that democratizes access to information but offers very limited creativity and user experience.

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WEB 2 <span style="font-weight:300">| meados 2000's</span>

WEB 2 | mid 2000's

A platform-centric Web, developed by "big Techs," based on an advertising model that exploits user data.

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WEB 3 <span style="font-weight:300">| 2020's</span>

WEB 3 | 2020's

A decentralized Web, owned by both its creators and its users.

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HAVE
Since Facebook's repositioning as Meta, this new generation of internet has been constantly integrated with what immersive technologies now make possible: a new virtual world better known as the Metaverse.

The transforming trends

Web3 is the culmination of 3 major trends that have marked the last few years: the reduction of the distance between the interface and the user (immersion), the natural desire to control one's own actions and data in the face of the digital giants (decentralization), and finally, the culture of individuality, creativity, and the need to organize in communities (the community spirit).

New desires, new possibilities

A mass movement...

Started by the "believers" of decentralization, this movement is being adopted by companies and Tech players that now give credit to this evolution.

Technological progress...

The evolving maturity of some technologies, such as blockchain, 5G, and super chips, now make possible new developments with better quality and faster.

A new generation...

Every generation has its "codes", this new generation also wants an internet aligned with their tastes and behaviors. They are digital natives and were born after Google.

MEO KALORAMA

The first Portuguese music festival to reach the metaverse, and started right away with the press conference where national and international journalists were present, where the bands that will participate in the festival were disclosed. In the metaverse space of MEO Kalorama, besides the main stage, visitors may also visit the beer bar of San Miguel (sponsor) and the media partners SIC and Rádio Comercial. Several actions are planned to take place in the metaverse before and during the festival.

3D Design
Avatars
Virtual Reality
AI Art

Metaverse Express

50 years of the Expresso, 50 years of history 50 years of a newspaper like the Expresso are synonymous with 50 years of history. A new three-dimensional and immersive experience of living the history of Expresso, Portugal and the world is the purpose of the Expresso 50 years metaverse space, an exhibition of the best covers of each year and audios with the news, reports and music that marked each of these editions of the Expresso newspaper.

3D Design
Avatars
Virtual Reality
AI Art
NFT
Blockchain

MEO Metaverse

An otherworldly experience. Creating an experimentation space in the Metaverse that would allow, on one hand, to explore the possibilities of immersive environments and, on the other hand, to help demystify the new concepts of web 3 among the general public was the starting point of this mission. Instinct developed the strategy and the project from A to Z guaranteeing multiplatform access and to all users regardless of their level of literacy about web 3.

3D Design
Avatars
AI Art
CryptoWallet

Altice Metaverse Foundation

Inclusive Metaverse. The Altice Foundation promotes and supports technologies that help people with special needs and has a vast collection of works of art (mostly by Portuguese artists). Instinct created two spaces in the metaverse that mirror these two axes of action, ensuring the concern of the Altice Foundation that also in the metaverse the experience was inclusive for all visitors and therefore is available in the art gallery audio for children, adults, blind and also Portuguese sign language.

3D Design
Avatars
Virtual Reality
AI Art

ZODIAC 2023 NFT

The signs of innovation. Who has never consulted the horoscope at the beginning of the year? Even non-believers in astrology have done so, if only out of curiosity. The team at Instinct, decided to innovate and create the signs of innovation in a collection of NFTs. Connect with your wallet and "mint" your NFT to find out what your innovation sign is and find out what you can expect in 2023!

NFT
SmartContract
BlockChain

RFM Metaverse

Radio in the Metaverse. RFM was the first Portuguese media to reach Metaverso. Aiming to bring identity to the main programs of RFM, the space was designed with different spaces allowing direct interaction with listeners. Instinct developed the strategy, design, development and ensures the support in live events.

3D Design
Avatars
CryptoWallet

Instinct in the Metaverse

Those who have visited us in the physical world will surely find many similarities in the virtual world find many similarities in the virtual world and if we have been there, you can we were there, you can talk to us... but you already know that if we take a long time to answer, it is because we are busy in the physical world.

3D Design
Avatars
CryptoWallet
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